WHERE EVERY MOVE IS A STATEMENT OF FREEDOM

Cookies and Tracking Technologies Notice

 

This Policy was updated on 2 October 2026.

ATHLETESIA LIMITED (referred to as "we" or "us" in this Cookies and Tracking Technologies Notice) use cookies and similar tracking technologies to provide, improve, and protect our services. This notice explains how we use these tools to understand your interaction with our website and to enhance your overall browsing experience.

In compliance with the Privacy and Electronic Communications Regulations (PECR), this policy covers any technology that stores information on, or accesses information from, your device. This includes not only traditional cookies but also tools like pixel tracking tags, local storage, and third-party analytics scripts.

For a detailed breakdown of every tool currently active on our site, please see the Cookie and Tracking Table at the end of this notice. You have the right to choose which technologies you allow, and you may withdraw or change your consent at any time.

What's a cookie?

A "cookie" is a piece of information stored on your computer's hard drive that records how you move around a website. This allows the site to present tailored options based on your last visit when you return. Cookies are also used to analyse traffic and for advertising or marketing purposes. They are used by nearly all websites and do not harm your system.

How do we use cookies?

We use cookies to track your use of our website. This enables us to:

  • Understand how you use the site and track usage patterns.
  • Develop and improve our website, products, and services in response to your needs.

Managing Your Preferences

  • Browser Settings: You can check or change what types of cookies you accept within your browser settings.
  • Blocking Cookies: You can block cookies at any time by activating the setting on your browser that allows you to refuse some or all cookies.
  • Limitations: If you block all cookies (including essential ones), you may not be able to access all parts of our site.

Categories of Technologies We Use

  • Strictly Necessary: Essential for using the website effectively (e.g., buying a product) and cannot be turned off. They do not gather information for marketing.
  • Performance: Used to monitor and improve site performance, count visits, and identify popular content.
  • Functionality: Allow the site to remember your choices (like news updates) and provide requested services like videos or blog comments. This data is usually anonymised.
  • Session vs. Persistent: Session cookies are deleted when you close your browser. Persistent cookies remain as a file on your computer and can be read when you visit the site again.

COOKIES, ANALYTICS AND SIMILAR TECHNOLOGIES ON OUR SITE

Most browsers allow control over cookies, for more information: Google Chrome | Microsoft Edge | Mozilla Firefox | Opera | Apple Safari.

Cookie / Technology Duration Purpose & Category Access / Provider
Shopify Core & Analytics Persistent (Up to 1 year) Performance: Used to monitor website performance, count visits, identify traffic sources, and analyse site usage. We (ATHLETESIA) and Shopify
Session ID & Essential Session (Deleted upon browser close) Strictly Necessary: Maintains shopping cart items, security authentication, and navigation during your visit. We (ATHLETESIA)
Klaviyo Persistent (Up to 2 years) Marketing & Analytics: Tracks on-site browsing, cart abandonment, and newsletter forms to deliver personalised marketing. Third-party (Klaviyo)
UpPromote Affiliate Persistent (30 to 90 days) Marketing / Tracking: Tracks referral links from affiliate partners to attribute orders and rewards accurately. Third-party (UpPromote)
Kiwi Size Chart & Recommender Persistent (Up to 1 year) Functionality: Remembers user size inputs and provides tailored sizing recommendations across product pages. Third-party (Kiwi)
Judge.me Reviews Persistent / Session Functionality: Powers product review widgets, star ratings, and review submission verification. Third-party (Judge.me)
Translate & Adapt Persistent (Up to 1 year) Functionality: Remembers your selected language and currency preferences across browsing sessions. We (ATHLETESIA) and Shopify
Notify Me! Persistent / Session Functionality: Remembers customer back-in-stock alert sign-ups and notification requests. Third-party (Notify Me!)
Order Editing Session (Deleted upon browser close) Strictly Necessary: Authenticates customers during the post-purchase order modification window. Third-party (Order Editing)
Meta / Facebook Pixel Persistent (90 days) Marketing / Targeting: Measures ad campaign effectiveness and delivers targeted advertising on social media. Third-party (Meta)
Kite: Discount & Free Gift Persistent / Session Functionality: Remembers cart contents and qualifying thresholds to automatically apply relevant discounts or free gifts during the shopping session. Third-party (Kite)